Tuesday, January 25, 2011

Thanks a Lot, News Media!

A mini-rant... (don't worry, no spoilers here).

Marvel has been building up to this week's issue of the Fantastic Four, wherein one of the four is killed. They've bagged the issue to protect the secret.

So why did they leak the identity of the one being killed to the media? I clicked on an AP video story this morning, and they led with the name of the member who dies!

It's not like they've ruined the story for us - but why promote the secret and then spill it before anyone can buy the issue? Amazing.

OK, I feel better now.


Anonymous said...

I wasn't surprised. If memory serves, the other three FF members
have taken turns dying/not dying/getting better...it was the
fourth member's turn, just to be
fair. And that death will be just
as long lasting...and meaningless,
because in the Marvel Universe, death is just something to sell more comics. They brought back Bucky; can Uncle Ben be far behind?
(Oh, and if Ben has returned to life, I don't want to hear about it.)

Sam Kujava

Peter Wallace said...

Couldn't agree more, Chuck! I don't have much resistance to spoilers so I too found out who it was before I got the book myself--it was hard to miss it all over the internets! Ah well, such is life. I'm not very happy about this whole 3 thing anyway. I like what Hickman has been doing with the book, but why this?

Chuck said...

Well, if the goal was more publicity, then I'd say "Mission Accomplished." Hopefully that'll translate into more sales and the comic will be around for a long time to come.

Personally I expect the "3" storyline to last until issue #600, which is just over a year away.